Blink
Overview
I was the lead UX designer on a cross-functional team for Blink, a night light that connects hospitalized children with their families.
tHE Challenge
Seriously ill children often must travel for treatment, separating them from home and loved ones. Studies show that children heal faster when surrounded by love and support. We set out to help families navigate these challenging moments with comfort, care and dignity.
Impact
Piloted with select Ronald McDonald House families undergoing treatment
Presented to Ronald McDonald House donors, driving investment and donations
Recognized by Core77, IDSA, Clio, Cannes Lions
PROCESS HIGHLIGHTS
Collaborating with charities and non-profits
Bridging physical and digital by working across software and hardware from concept to implementation
Pioneering novel gesture-based interactions